In this episode, we explore the complex world of movie promotions in today's fragmented media landscape. Publicists now strategize which podcasts celebrities should appear on, whether it's sharing a meal with YouTubers like Amelia Dimoldenberg or Sean Evans. The conversation touches on the challenges of promoting blockbuster films like Superman, shifting celebrity engagement methods, and how these trends influence the entertainment industry’s marketing strategies. This insightful discussion reveals new antics and shenanigans behind the scenes.