Wayfair, having grown rapidly during the pandemic, is now rethinking its strategy as it faces market challenges. The company has expanded its product offerings and launched its first large-format retail store. Additionally, Wayfair is investing heavily in artificial intelligence to overhaul the shopping experience, making it more personalized and efficient. By combining AI innovation and physical retail, Wayfair aims to maintain its competitive edge and secure its future in the competitive home-goods market.