OpenAI has temporarily removed a promotional video featuring CEO Sam Altman and Jony Ive from its platforms due to a trademark dispute over the use of the name "io." The lawsuit was filed by iyO, a startup from Alphabet’s X lab, citing possible consumer confusion. Despite the takedown, a significant deal valued at 6.5 billion dollars involving io remains unaffected, with OpenAI confirming that the legal issue does not impact their ongoing partnership. The video is still accessible on X while the company evaluates its options.