In this video, explore how Nike's Vomero 18 running shoes rapidly achieved a $100 million franchise within just 90 days of launch. The success highlights innovative strategies, strong consumer demand, and effective marketing, marking a significant milestone for Nike. The company's CEO emphasizes the importance of moving forward and turning the page to new opportunities. This case exemplifies how a product's quick rise can transform brand growth and redefine market expectations in a short period.