Esi Eggleston Bracey, Unilever’s chief growth and marketing officer, discusses innovative marketing strategies in this insightful video. She explores Unilever’s "many-to-many" marketing model, emphasizing collaboration and in-depth consumer engagement. Eggleston Bracey shares insights into Dove’s partnership with Crumbl, highlighting how brands are embracing culture and community to foster stronger connections. The video offers valuable perspectives on modern marketing approaches and brand building in a dynamic marketplace.